Marketing Communications Manager, Al-Khobar

At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. Write the next chapter of your ABB story.

This position reports to

Local Motion Manager

Your role and responsibilities

1. Responsible for developing the marketing communication strategy and maintaining the positive image of the company and its brand and value proposition in the minds of the customers. 2. Ensures relevant marketing communication strategy and plans align with global marketing, corporate, and country communications strategies and guidelines. 3. Responsible for selecting relevant marketing communications tools, adapting, translating, and implementing, as required, to support sales initiatives and achieve the company's objectives in the local business. Contributes to the development of inter-divisional/functional marketing initiatives. 4. Adapts and develops promotional activities using events, fairs, online communication campaigns, print media, and other communications vehicles to promote products, systems, and services across the lifecycle. Stimulates lead generation through advertising, sponsorship, and other promotional activities. 5. Ensures sound communication across multiple and appropriate trade media in line with the ABB communications framework to extend the company's visibility. 6. Researches, identifies, and selects external marketing communications service providers. Defines quality and delivery targets of externally assigned activities, monitors ongoing progress, and resolves issues. 7. Ensures global targets and metrics for marketing communications initiatives are properly implemented and develops additional local measures, as required. Reviews and evaluates results upon completion of the activities. 8. Maintains and encourages a positive and integrated network in internal and external communication communities to promote knowledge of current practices and innovation.

Qualifications for the role

• Bachelor's Degree in Business Administration / Marketing / Communication or field related
• With 5 to 7 years of working experience in communications.
• Excellent activity coordination ability
• Strong Business partnership, collaboration and communication skills, with deep experience of managing internal and external relationships seamlessly
• In-depth demonstrable knowledge and experience of all aspects of internal and external communications
• Good computer skill (PowerPoint/Word/Excel)
• Creative personality and innovative mindset with the capacity to come with new and fresh ideas, while ensuring consistency with brand and business lines positioning
• A solution-focused and self-starter mindset combined with passion for strategic and analytical thinking
• Knowledge of digital marketing and marketing automation (Salesforce, Pardot, etc.)
• Must have Strong Business partnership, collaboration and communication skills, with deep experience of managing internal and external relationships seamlessly.
• Nice to have Knowledge of digital marketing and marketing automation (Salesforce, Pardot, etc.)
• Fluency in Arabic/English (spoken/written) skills and strong writing/editing skills.

More about us

We value people from different backgrounds. Apply today for your next career step within ABB and visit www.abb.com to learn about the impact of our solutions across the globe. #MyABBStory