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Senior B2B Demand Generation Marketing Manager
MOTIONTAG
6 days ago
Posted date
6 days ago
N/A
Minimum level
N/A
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Read job description in: English EN
German

Your mission

MOTIONTAG's leadership is seeking a Senior B2B Marketing Manager to spearhead impactful marketing strategies that elevate our brand and generate quality leads, particularly across the DACH region. Reporting directly to the COO, you'll join a dynamic revenue team of five, where your expertise will drive our mission forward. If you're eager to make a difference and work with a diverse, purpose-driven team, we invite you to join us on our journey to revolutionize mobility.
  • Championing creativity and experimentation within the team with new ideas and content to engage potential customers.
  • Building a demand generation/ B2B brand-building strategy around tailored content together with our sales team.
  • Driving collaboration with the sales team to align marketing efforts with sales objectives, ensuring smooth lead handoffs and improved conversion rates.
  • Design and launch targeted campaigns that nurture prospects through the buyer's journey, optimizing for conversion, lead quality, and pipeline velocity.
  • Working closely with external partners like PR agencies to drive more brand awareness.

Your profile

  • Minimum 5 years of experience in B2B marketing
  • Leadership experience in building demand-generation marketing strategies
  • Industry knowledge in mobility (public sector) is preferred
  • Love to experiment, learn, and share knowledge
  • Experience in Account-Based Marketing (ABM) strategies is a strong plus
  • Expert command of CRM tools (Hubspot or similar)
  • Expert command of Google Analytics
  • Expert command of MS Office or Google Workspace
  • Professional proficiency in German and English
  • Previous working experience in a startup is a strong plus
  • Driven, reliable, good level of self-organization, team player

Why us?

  • Passionate team who share the vision to make mobility more sustainable
  • International environment with English as a working language
  • Flexible working hours and remote work. We are a remote-first company with regular in-office and team events
  • Parent-compatible work settings
  • Employee Stock Option Program - Be part of our success
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JOB SUMMARY
Senior B2B Demand Generation Marketing Manager
MOTIONTAG
Potsdam
6 days ago
N/A
Full-time